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<\/h3>\n<\/h3>\nThe SMPS Foundation is here to serve our members. The SMPS Foundation delivers research, marketing intelligence, and expert analysis to inspire success and improve bottom-line results. After a successful 2016-2017, the SMPS Foundation kicked off our new fiscal year by announcing our latest research topic, Understanding the Neuroscience Behind Decision-Making and How It Can Be Applied to Marketing and Business Development.<\/p>\n As practitioners in the professional services industry, we pride ourselves in providing design and project delivery that enables our clients to succeed in a way they never imagined. Our goal in our work is to always look beyond the project\u2019s specific requirements and find ways to help our clients best serve their own clients. If we do this, then everybody wins. This is similar to the goal of the SMPS Foundation\u2014we are here to serve you, our members, and to help you better serve your firms. To do this, we need your help.<\/p>\n Do you and other firm leaders have a burning issue or topic that we can research for you so that your clients can help their clients be successful? If so, please reach out <\/a>and let me know.The SMPS Foundation is continuously investigating new topics to add to our toolbox as a resource for SMPS members and their firms. It\u2019s important, to me, that we get it right and prioritize the most relevant research topics.Our areas of focus for 2017-2018 are as follows:<\/p>\n Thanks to our SMPS members, member firms, and regional conferences, we were able to raise more than $40,000 this past fiscal year to fund our current research project. We still need your help, though, to continue to raise funds so that we can deliver top notch research to you.<\/p>\n If you\u2019re able to help, there are several ways to make a donation:<\/strong><\/p>\n Text2Give:<\/strong> \u00a0To participate, text \u201cGive 25\u201d (to give $25, but you can enter any amount) to 703-991-6181 and follow the prompts. You do not need to include the $ character.<\/p>\n Check the Box:<\/strong> When you receive your annual SMPS membership dues renewal, simply check the box to give to the SMPS Foundation.<\/p>\n Donate online: <\/strong>Visit the SMPS Foundation webpage and support the foundation by making a donation.<\/a><\/p>\n Thank you to all of you who have contributed your input, time, and treasure over the last year. A big \u201cthank you\u201d to this year\u2019s SMPS Foundation Board of Trustees, Committees, and SMPS staff for your work to provide top-notch research for our members and stakeholders. I\u2019m thrilled to be your SMPS Foundation president, and the 2017-18 SMPS Foundation board of trustees<\/a>, are engaged and ready to serve you! If there is anything that I or the SMPS Foundation can do for you or your organization, I\u2019m just a phone call away.<\/p>\n
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