{"id":20999,"date":"2018-06-11T00:00:00","date_gmt":"2018-06-11T00:00:00","guid":{"rendered":"https:\/\/smps.org\/thoughts-and-ideas-leveraging-them-into-actions-2-3-2-2-2-3\/"},"modified":"2023-06-20T14:33:18","modified_gmt":"2023-06-20T14:33:18","slug":"the-futures-so-bright-i-gotta-wear-shades","status":"publish","type":"post","link":"https:\/\/smps.org\/2018\/06\/11\/the-futures-so-bright-i-gotta-wear-shades\/","title":{"rendered":"The Future\u2019s So Bright, I Gotta Wear Shades"},"content":{"rendered":"

\"\"<\/p>\n

A lot of you are probably too young to remember that one-hit wonder from 1986 by Timbuk 3, but the song resonated with me as I began to think about the future of SMPS. In it, they sing about how great things are going and how they\u2019re getting even better.<\/p>\n

In SMPS President Nancy Usrey\u2019s May article<\/a> honoring our 45th<\/sup> anniversary, she talked about the current state of the Society and how we\u2019re remaining strong. Like Timbuk 3 sings about in their chorus, we\u2019re doing all right and getting good grades. But what does the future hold for SMPS?<\/p>\n

Our mission is to advocate for, educate, and connect leaders in the A\/E\/C industries. The Society has done a great job over the years on the educate and connect pieces of the mission, but for us to push the industries forward into the next 45 years, we also need to work harder to advocate for our members.My belief is that the board of directors is<\/u><\/em> working diligently on the advocacy component with our new strategic plan.<\/p>\n

Here are the four main objectives in the plan:<\/p>\n

    \n
  1. Change the structure, content, and marketing efforts as needed to reach firm leaders to solicit their support.<\/li>\n
  2. Implement necessary changes to the organizational structure to standardize the SMPS experience among all of our offerings.<\/li>\n
  3. Vigorously market SMPS and the value of marketing.<\/li>\n
  4. Create a communications team for messaging all changes in the strategic plan.<\/li>\n<\/ol>\n

    So, what does all this mean to the future of the Society and our members?<\/p>\n