{"id":22775,"date":"2018-08-17T03:01:44","date_gmt":"2018-08-17T07:01:44","guid":{"rendered":"https:\/\/smps.org\/?p=22775"},"modified":"2023-06-20T14:01:13","modified_gmt":"2023-06-20T14:01:13","slug":"smps-unveils-new-look-new-website-new-attitude-at-build-business-2018","status":"publish","type":"post","link":"https:\/\/smps.org\/2018\/08\/17\/smps-unveils-new-look-new-website-new-attitude-at-build-business-2018\/","title":{"rendered":"SMPS Unveils New Look, New Website, New Attitude at Build Business 2018"},"content":{"rendered":"

San Diego, CA\u2212The Society for Marketing Professional Services (SMPS), the premier A\/E\/C marketing and business development association, announced the Big Reveal to over 1,000 attendees at SMPS Build Business 2018, in San Diego, California.<\/p>\n

“We\u2019re proud to unveil the refreshed SMPS brand, which includes a new brand identity, brand messaging, and member-focused website,\u201d stated SMPS Vice President of Marketing Josh Miles.<\/p>\n

The refreshed SMPS brand signals a renewed and re-energized commitment to amplifying marketing\u2019s influence across the A\/E\/C industries. The SMPS website has been completely redesigned and reorganized to make it faster and easy to use.<\/p>\n

“As the A\/E\/C industries continue to grow and evolve, we must challenge ourselves as marketers to provide leadership and vision for the future. And SMPS will be by your side, every step of the way,” shared Josh Miles.<\/p>\n

As savvy marketers know, a brand is so much more than just a logo or website. But here are a few things SMPS had in mind in the development of their new brand identity:<\/p>\n

The new SMPS logo features a bold, professional, and friendly typeface
\nThe \u201cunderscore\u201d emphasizes the importance and influence of marketing in the A\/E\/C industries
\n\u201cRevolution Orange\u201d reflects the energy and passion of SMPS and its members
\nWith more than 7,100 members across the United States and Canada, SMPS is Transforming Business Through Marketing Leadership.<\/p>\n

Please visit the new smps.org<\/a> to learn more about SMPS.<\/p>\n

###<\/p>\n

About SMPS\u2014the Society for Marketing Professional Services<\/strong><\/h4>\n

Business Transformed Through Marketing Leadership.<\/strong><\/h4>\n

The Society for Marketing Professional Services (SMPS) is the only organization dedicated to creating business opportunities in the A\/E\/C industries. With more than 7,000 members, SMPS provides leadership and professional development programs, industry research, business-building events, and vital marketing resources. Through SMPS, A\/E\/C professionals in North America tap into powerful networks to form project teams, secure business referrals and intelligence, and benchmark performance. The Society is committed to validating the practice of marketing and business development as essential to the success of all professional services firms.<\/p>\n

smps.org<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

San Diego, CA\u2212The Society for Marketing Professional Services (SMPS), the premier A\/E\/C marketing and business development association, announced the Big Reveal to over 1,000 attendees at SMPS Build Business 2018, in San Diego, California. “We\u2019re proud to unveil the refreshed SMPS brand, which includes a new brand identity, brand messaging, and member-focused website,\u201d stated SMPS […]<\/p>\n","protected":false},"author":1,"featured_media":42619,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[15],"tags":[],"class_list":["post-22775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-society-news"],"_links":{"self":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts\/22775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/comments?post=22775"}],"version-history":[{"count":1,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts\/22775\/revisions"}],"predecessor-version":[{"id":42805,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts\/22775\/revisions\/42805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/media\/42619"}],"wp:attachment":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/media?parent=22775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/categories?post=22775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/tags?post=22775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}