![\"\"](\"https:\/\/smps.org\/wp-content\/uploads\/2025\/01\/SMP399-MarketerEditor-1280x570-1.png\")
<\/p>\n<\/p>\n
SMPS is pleased to announce that Clare Kelly, CPSM, has been appointed editor of Marketer<\/a><\/em>, the Society\u2019s award-winning journal. Prior to this new position, Clare served on the Marketer Editorial Committee for two years and has written several articles for the publication.<\/p>\n In her role, she\u2019s committed to seeing the Marketer<\/em> thrive as the voice of SMPS. She\u2019s dedicated to ensuring the publication remains the premier thought leadership journal for architecture, engineering, and construction (A\/E\/C) growth professionals and beyond.<\/p>\n In additional to her editorial background, Clare is a professional services marketer with diverse experience and unique insight. She began her career as a print graphic designer. Clare spent 12 years growing in and developing the role of in-house marketer at an architecture firm. In 2019, Clare launched FUSE Marketing to help clients in the built environment execute competitive, holistic marketing strategies and tactics that align with their strategic business development goals. She earned her Certified Professional Services Marketer (CPSM) designation in 2017 and her master\u2019s in marketing in 2020.<\/p>\n Within SMPS, Clare has been an active member since 2013 and served on the SMPS Blueprints 3.0 committee. She was a contributing strategic thinker, editor, and infographic designer involved in the collaborative development of\u00a0Blueprints 3.0<\/em><\/a>. This SMPS publication is the definitive guide for marketing and business development professionals and departments in the A\/E\/C industry.<\/p>\n If you have any questions about Marketer <\/a><\/em>journal, please contact marketer@smps.org<\/a>. To view issues of Marketer<\/em>, visit our archive<\/a>.<\/p>\n More about Marketer<\/em> journal:<\/strong> SMPS is pleased to announce that Clare Kelly, CPSM, has been appointed editor of Marketer, the Society\u2019s award-winning journal. Prior to this new position, Clare served on the Marketer Editorial Committee for two years and has written several articles for the publication. In her role, she\u2019s committed to seeing the Marketer thrive as the voice […]<\/p>\n","protected":false},"author":5,"featured_media":50490,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[35],"tags":[910,368,262],"class_list":["post-50491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketer","tag-clare-kelly","tag-marketer-journal","tag-smps-marketer"],"_links":{"self":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts\/50491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/comments?post=50491"}],"version-history":[{"count":6,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts\/50491\/revisions"}],"predecessor-version":[{"id":50497,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/posts\/50491\/revisions\/50497"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/media\/50490"}],"wp:attachment":[{"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/media?parent=50491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/categories?post=50491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smps.org\/wp-json\/wp\/v2\/tags?post=50491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nMarketer<\/em> is the Society\u2019s award-winning bimonthly journal, which reports on current business development and marketing practices, issues, and trends. Marketer<\/em> journal provides original, knowledge-based content relevant to A\/E\/C professionals: innovative marketing, management, and leadership strategies, case studies, and lessons learned. Articles are written by industry practitioners and experts who face marketing and business-development challenges and opportunities within their A\/E\/C firms.<\/p>\n","protected":false},"excerpt":{"rendered":"