SOCIETY NEWS

Make This Year—and Every Year—Different
It’s said that this is the most wonderful time of the year. It’s easy to believe, with the change in seasons, the cooler weather, the

Take the Stress Out of Networking
The holiday season is upon us. This time of year provides great opportunities for networking. There are company parties, client gatherings, SMPS socials, church get-togethers,

Happy Holidays and Happy Reading
SMPS developed MARKENDIUM, our six-book series, to bring you relevant marketing content to help build skills and support firm growth. If you haven’t picked up
Employing Guerrilla Marketing To Energize Promotional Activities
Guerrilla marketing has been around for a long time now. We’ve all seen flash mobs and giant melting ice cream cones appear overnight. We know

Giving Thanks in All Seasons
At year-end, our firms typically send cards and gifts to clients to show appreciation for the past year of working together—and in hopes of working

Member Spotlight: Rebecca Maddox, CPSM
Rebecca Maddox, CPSM, currently leads Cardno’s Eastern Area Natural Resources Proposal Team in Business Services. As senior proposal manager, she develops proposal and statement of
The Pinnacle Experience: a Digest From Dallas
The second annual Pinnacle Experience was held October 17-19 in Dallas at the Four Seasons Dallas at Las Colinas. This conference experience, crafted especially for senior

Multiplicity: The Secret to Great Marketing Campaigns
By the time my colleague Mark* sent me an e-mail, he was already beyond frustrated after another failed marketing campaign. In the past several months,

SMPS Member Uniqueka Walcott
In our member spotlight, Uniqueka Walcott, proposal manager at Moffatt & Nichol, took time out of her busy schedule to sit down with the Society.
Thanks for the Inspiration, Mother Nature!
Fall is here, and it is my absolute favorite season! The crisp air, the kaleidoscope of colors, the season of harvest. There are few things

